Dr. Sudhi Rana

Author's details

Name: Dr. Sudhir Rana
Date registered: October 28, 2016


Assistant Professor, Marketing. Dr. Rana believes in driving and motivating academics and research such a way that, it can be best utilized in an enthusiastic and dynamic environment to foster versatile personalities. His research profile is followed by reputed and world class publications into several ABDC Ranked and indexed journals published by Emerald, Inderscience, Malaysian Management Review, Indian Institute of Management etc. Adding to it, Dr. Rana is acting as Guest Editor for a special edition with 'Journal of international Business Education' (An ABDC 'B' Ranked Journal). He is also an active member of Editorial Advisory Board and Review Committee of journals such as: Management Research Review, Journal for Global Business Advancement, Metamorphosis, International Journal of Marketing Studies, Advances in International Marketing, AIMS International etc.

Latest posts

  1. The Impact of Customer Responses and Buying Decisions in Global Arena — February 5, 2019
  2. Pollution and waste management – A Sustainable Diwali — October 27, 2016

Author's posts listings


The Impact of Customer Responses and Buying Decisions in Global Arena

Illustrating a case, think about a situation where the customers at any place on the globe want to buy something, let it be a Gillette Shaving kit, McDonald’s Burger, IKEA Furniture, services of Uber Cab, American Express Credit Card or anything that they need. Customers yet are not sure of how to progress in their …

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Pollution and waste management – A Sustainable Diwali

In India different communities celebrate ritually diverse festivals. Each festival in India has multifaceted significance and is religiously marked by various practices. While festivals are an occasion to celebrate with great pomp and show yet society is facing most complicated issues of climate change. People nowadays are more conversant with global warming and its inherent …

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