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Oct
29

Design Thinking Bootcamp – Solve your most wicked problems with simple solutions

Whether you are a manager in a multinational organization or an entrepreneur, whether you are in a government role or a professor in a university, everyone’s challenges at work have become complex today. You are expected to innovate and get lean with your solutions – do better with less and that is where Design Thinking comes in. 

Design Thinking at its core is a human-centred approach to innovation and problem solving using creative, systematic, and collaborative means. Now some might view Design Thinking as just another fad that has evolved over this decade, but Design Thinking has successfully helped large organizations like IBM and NASA to solve some of their biggest problems. Not just big companies, design thinking, at every level in every kind of organization provides the tools one needs to become an innovative thinker and uncover creative opportunities that are there but are not apparently seen yet. 


One of the first questions that comes to mind is what kind of problems does Design Thinking solve? Design thinking is best suited where multiple lines intersect – business and society, logic and emotion, creative and rational, human needs and financial demands, and technology and human beings. Largely,  Design thinking can help you innovate for problems affecting diverse groups of people, scenarios involving multidisciplinary teams, redefining corporate culture, reinventing business models, coping with rapid market changes, shifting markets and behaviours, problems that data can’t solve, entrepreneurial initiatives, complex unsolved societal problems, issues related to new technology, educational advances etc. Organizations of today face these wicked problems at all levels, which is why training the employees in the process of Design Thinking becomes a key factor to tackling such problems. 

Design Thinking Framework:

Though there are literally dozens of methods and tools for design thinking, but almost all of them involve two critical phases – identifying the problem and solving the problem. In practice, most organizations concentrate on the solution part more. Human beings are naturally creative and will come up with new ideas when presented with a problem, however, the originality and the potential of the idea might not be up to the mark. That is why one of the most powerful features of Design Thinking Bootcamp at FIIB is emphasis on identifying the right problems and then finding human-centric solutions to them. With a fusion of theory and practice for maximum takeaways, FIIB’s Harvard certified experts also tailor-make the duration and delivery of this workshop according to an  organization’s needs. 

What’s unique about FIIB’s Design Thinking Bootcamp:

FIIB’s Design Thinking Bootcamp uses hands-on and stimulating teaching methods like case studies, team games, brainstorming, simulations, role-plays, group analyses, and prototyping so that they retain the insights better. During the workshop, the participants learn to build an empathetic understanding of the people and problems involved, identify, analyze, and define the messy problems better, ideate, and make those ideas sticky, and build prototypes for solutions. 

In the words of Rahul, a participant from FIIB’s recent Design Thinking Bootcamp,  “Design Thinking Bootcamp improved the way we look at a problem. Most of the issues we identified during our bootcamp were within the teams and the organization. It taught us that If internal problems could be resolved, we will be better prepared for delivering better customer experience” 


See the video of FIIB’s latest Design Thinking Bootcamp

“We were asked to bring a 6year old mindset to the table on the first day, there were sticky notes, colours, markers, glitter, and many interesting items ready for us, I thought I stumbled into the wrong workshop. As we started the training, I have never quite attended such a workshop. Every part of the training was hands-on, we were encouraged to be creative, vocal, and think about all kinds of (even crazy!) ideas to the newly redefined problems. At the end of it, I couldn’t believe our messy problems at work had such simple solutions” said Vijay Verma from a fast-paced IT company, FIIB organized the workshop for. 

That’s what Design Thinking is about. It makes you uncover new opportunities in scenarios you couldn’t before. It helps you empathize and innovate, most importantly, helps you find feasible and lean solutions. It goes without saying that the 21st-century workplaces have such complex interdependencies within, due to which Design Thinking is one of the most efficient ways to arrive at a solution to wicked problems that arise because of such dependencies.  
As Design Thinking is an iterative process, organizations must adopt it as a way of being and performing to improve the efficiency of its processes. It’s also important to test the prototypes and evaluate if the problem is solved within a set time frame and go back to the drawing board in case it didn’t. Refresher programs or workshops can also act as catalysts in driving this organizational change. The best part about Design Thinking is that however complex the problem maybe, you’ll find simple solutions to them. What messy problems do you face at work? Tell us at ceeinfo@fiib.edu.in and we could help you solve them!