From Flowers to Flash Cars – Most Interesting Cases of FBR

The cases section in FBR is often the most fascinating showcasing the most challenging issues of the business world. With their unique set of problems and innovative solutions, we have compiled the best cases of FBR so far those didn’t just intrigue the minds of management enthusiasts but also taught a lesson or two. Dig in.

1. Branding the Unbranded World of Flowers

By Sheenu Jain and Swati Soni

Volume 5 Issue 4

The expansion of Ferns N Petals has decoded new formulas for the Indian Startup Industry; from opening 200+ outlets around the world to landing into the décor space, this branded florist chain is now operating as a wedding design hub and gifting solution provider.

Why should you read it?

Learn how FNP become a name synonymous with flowers by providing timely services to their exclusive set of clients.

2. Green Investing and Indian Investors: The Case of Suzlon Energy

Niti Nandini Chatnani

Volume 7 Issue 1

In the early 20s when investors thought of ‘being environmentally conscious’ as an exclusive reward, The Suzlon Energy IPO provided them with a profound opportunity that unfortunately mistaken with the objective of achieving fast growth, and resulted in a complete damage of highly potential-seeking business model.

Why should you read it?

A must-read for green investors of India to get lessons from the financial risks that sinked Suzlon’s green business idea

3. Holachef: Worth Craving For

Brinda Sampat & Nisha Jain

Volume 6 Issue 1

Seizing the right opportunity at the right span of time; Holachef is emerging as one of the fastest growing Foodtech start-up with homing plethora of options for breakfast, lunch, dinner, beverages, snacks, and salads.

Why you should read it?

But, to add more in your knowledge – Read the emergence of Holachef through adopting different models that will ultimately lead to success.

4. Saudi Aramco: A Blend between Profit and Politics

Jashim Uddin Ahmed, Hafiza Sultana, Md. Muinuddin Khan

Volume 7 Issue 2

Through a combination of own facilities and joint ventures, Aramco produces a slate of refined products and high-value petrochemicals for domestic & international industries. With a perfect blend of partnerships across the globe, this state-owned oil company of Saudi Arabia leaped way farther to its value chain – from wellhead to the consumers.

Why you should read it?

Unleash how a right-minded blend between profit and politics leads to sound financial performance and organizational excellence.

5. Flash in Inferno

Vrinda S, Mayank Srivastava, Parth Parikh & Ganes M Pandya

Noora’s idea of giving comfort and happiness in face of four-wheelers seemed a struggling path when one of the Flash Car incidentally caught fire and ended with a dent on both the car and Company’s reputation. Later on, with a revamped battery Noora join the march all over again.

Why you should read it?

How Flash Car survived from an unfortunate tragedy and introduced new model to stay in the game.