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Jan
25

Solar Energy and Selling Junk – Stories which Started at Meraki

What separates an outstanding startup from an average one? An innovative idea, a strong product, and the ability to create a brand. FIIB’s Meraki is always on the lookout for such entrepreneurs who can see opportunities in problems and passionate enough to build products and brands that have a sustainable competitive advantage. Being innovative takes a lot of time, hard work, and discipline, and sometimes it is about looking around, finding something that already exists, and improve it, and make it better for your customers. Here are 2 such entrepreneurs who presented clever solutions to real world problems at Meraki.

Company: Enerture Technologies Pvt. Ltd.
Founder: Mr. Bhairaw Kumar
Year: 2013

What does the company do?
Committed to building sustainable world around, Enerture provides renewable energy solutions to businesses and organizations and help them adapt to solar power. They provide end-to-end services starting from site survey assessment, feasibility analysis to procurement of materials, designing, and to get government permissions and approvals.

What’s the reason behind starting Enerture?
In the times where we’re all struggling with pollution – air and ocean and burning fossil fuels being one of the biggest contributors to the pollution, it has never been more important to shift ourselves to clean energy. The sun produces 10,000 times the energy the entire world would consume annually and solar energy is one of the least used resources. Mr. Bhairaw saw this gap and wanted to change this scenario. He realized, given the right services, consumers would choose solar energy which in longer run would be cheaper and cleaner. Also, he realized that first it’s the big consumer he needs to focus on – so he started procuring items to make solar panels and engineer solar power solutions to organizations.

How are the solar solutions different?
Solar Panels absorb sun’s energy to convert it to electrical power so it goes without saying that it is a clean fuel. These solar panels are modular in construction, so they can be customised according to the requirements. The panels have an initial set-up cost but it breaks even soon as the cost of generating electricity is less than any other means available now. Solar energy is also free of cost escalation meaning the cost remains same during the life period.

Company: Junkart
Founder: Mr. Niraj Gupta
Year: 2016

What does the company do?
Junkart is a service that buys old and trashy stuff from people through their platform and also sells eco friendly products that are made from junk. They also tie up with scrap vendors (Kabadiwalas) to collect junk. Currently they operate through a website and a mobile app

What’s the reason behind starting Junkart?
Junkart aims to establish a go green attitude in the people of the nation. In the words of Mr. Niraj, “India is a painstaking importer of scrap from neighboring countries, but we don’t have an organized business layout on what to do with all the scrap, our team realized that gap and came up with creative solutions to work with traditional scrap vendors.” Junkart is a blend of Junk and Art. The first part is because the company helps its consumers get rid of the crap they own in exchange of cas and also make their homes and surroundings cleaner. The second part is because they give an artsy touch to the scrap they collect and sell eco friendly goods at affordable prices.

What is different about Junkart?
Junkart is first and foremost a green organization which is making a wider impact in waste management. The company is providing services to scrap collectors and vendors which are mutually beneficial. Scrap vendors recognised the value in tying up with Junkart as they get better exchange in cash for their scrap. Junkart makes it essy for the vendors by also providing them with an app which also works in hindi. For individual consumers, Junkart provides pickups for cash, by making the entire service user friendly, Junkart is bolstering forward in making the country greener. Not just that, with the scrap being used to make eco friendly products such as bags and footwear solves the problem of waste two ways.

Wouldn’t it be great to see the world with less waste and cleaner fuel? We are proud of Mr. Bhairaw and Mr. Niraj, and wish him good luck on their journey to build a more sustainable world.