Tag Archive: B-School marketing

Oct
05

Learning Marketing Strategies at FIIB Marketing Fair

National Marketing Conference (NMC)  dealt  with  informative discussions among experts in the panel including an inspection of how it is possible for business schools to teach the subject of marketing from contemporary marketing perspective in  a way that the relevance and quality of teaching and research in marketing practices become useful to business community, faculty, …

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Jan
20

Attending a Guest Lecture: Career Enhancement

Shweta Chandra guest Lecture.

At FIIB we regularly have guest lectures by industry leaders, corporate heads, social-sector reformers and of course entrepreneurs. And some of them are FIIB alumni too. On Thursday, 19th Jan’17, we had another guest lecture, and it was taken up by alumni of 2002-04 batch Ms. Shweta Chandra, AVP, Yes Bank. The main motive of …

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Oct
11

To be Ranked, or Not to be Ranked?

The purpose behind rankings is to be a useful aid in decision-making – for prospective students to choose their future management school; for prospective recruiters to choose their future employees; for prospective collaborators to choose their future partners.  However, take an example – One agency rates a particular B-School in Top 50; Another ranking released within a …

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