Tag Archive: Customer Engagement


Changing Winds of Marketing and Customer Experience (CX) – Here’s Why You Should Adjust Your Sails Too

Changing Winds of Marketing and Customer Experience

It’s a no-brainer that with all the technology disruptions, marketing as a function has evolved dramatically but I’m not going to tell you that. I am going to tell you how does it affect YOU – whether you’re student or a practitioner. Marketing has evolved from concepts to reality and from reality to expectations. As …

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Conversion Rate Optimization: You’ve Got The Power

Conversion Rate Optimization. This word changed my life by giving it a powerful boost. I can never thank enough to my friend who introduced me with this amazing concept. You want to know my story towards success. It starts from the time When I was in 12th , I had this enthusiastic feeling of doing …

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